Through powerful collaboration, Gravyty and Community Brands bring proactive artificial intelligence to nonprofit fundraising
Boston, MA — Gravyty, the leader in artificial intelligence fundraising software, and Community Brands, a technology-driven company that delivers purpose-built solutions to leading associations and nonprofits, today announced a strategic partnership. This partnership will expand new technology offerings for nonprofit organizations and fundraising teams.
“Community Brands serves the technology needs of some of the most important and impactful association and nonprofit organizations in the world,” said Adam Martel, CEO at Gravyty. “We’ve seen such amazing success with our early customers and we’re excited to have the opportunity to partner with the team at Community Brands to bring the power of artificial intelligence to Community Brands customers in the nonprofit market.”
Gravyty and Community Brands have developed a partnership which will allow Abila Millennium and Abila netFORUM Enterprise customers to now have access to Gravyty’s fundraising tools at a discount to maximize their frontline fundraising efforts as an add-on to their existing services. Through an AI-first approach, Gravyty prompts nonprofit fundraisers and researchers to take the next step with prospects through a suite of AI products including self-writing emails, proactive travel recommendations and weekly action plans, all delivered directly to the user’s email. Ultimately, Community Brands customers who deploy Gravyty will benefit from a UI-less customer relationship management (CRM) experience, as they no longer must spend valuable time looking for the data, which, instead, finds them at the most opportune times.
“Fundraisers meticulously store decades worth of giving history, relationships, biographical data and giving interests in our fundraising application,” said Erin Shy, Executive Vice President and General Manager of Nonprofit Solutions at Community Brands. “Our partnership with Gravyty provides a way for customers to interact with their data in new methods utilizing the latest AI and machine learning technology. We believe fundraisers will gain better insights and improve their major giving and fundraising results through the combination of both solutions.”
Gravyty, based in Boston, MA, provides a suite of artificial intelligence tools specifically developed to help frontline fundraisers at nonprofit organizations raise more money from major and mid-level donors. By sitting on top of an organization’s CRM, Gravyty leverages artificial intelligence and machine learning to automate the most time-consuming processes for frontline fundraisers. Gravyty’s technology allows fundraisers to spend more time cultivating strategic and timely relationships with the most important donors at the most opportune times. This results in increased revenue and improved donor retention for Gravyty’s customers. Founded at Babson College by Adam Martel, a former frontline fundraiser, and Rich Palmer, a seasoned technology leader, Gravyty believes in the motto, “You shouldn’t have to learn your software, your software should learn you!”