In my previous post I reviewed the concept of Evergreen Certified companies and the 7 tenets the concept is premised upon. Let me state upfront—I am a biased fan of the ideology associated with Evergreen Companies (EG), and I’m delighted Aptify is a certified...
You might have seen the word “Evergreen” featured on our website, and you’re probably wondering why you’re seeing this word used regularly. While the concept of “Evergreen” might seem abstract, it’s a term that resonates with the Aptify team, and it’s one that will...
Making sure your volunteers are active in your association is deeply tied to how you measure and prioritize member engagement. I was asked what my experience has been from the perspective of having been both a volunteer and as an executive dependent on volunteers. I...
This is something that has been bugging me since October and I gotta get off my chest. A few months ago, I attended a riveting presentation by a keynote speaker, a CEO of another organization, who spoke about the importance of culture; specifically how culture had...
Courage is an interesting word. It inspires a sense of awe and mysticism, as if, somehow, someone who shows courage has special powers the rest of us are lacking. I disagree. Renowned author Dr. Robert Anthony stated, “Courage is simply the willingness to be...
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