Ask a membership professional about some of their biggest challenges, and selecting and implementing membership software is right up there near the top of the list. Why is it so challenging? For starters, before you even get to the selection phase, you must convince...
From your members’ viewpoint, the value your organization provides will evolve as they move through their careers. That’s why it’s important to consider how you provide member value through both the entire member journey (from joining through renewal) and each step of...
You might not think that your choice of membership management software can impact your labor union’s ability to attract the next generation of members. But it can. Historically, unionization rates in the U.S. have dropped. At the same time, some sources suggest that...
Membership recruitment is a never-ending project. Every year, members leave your organization – they retire, change jobs or professions, go out of business, lose their professional development budget, or just leave for unknown reasons. As members go out the back door,...
Does this sound familiar: You’re looking for software to manage your large membership-based organization. But your processes are complex, and they continue to evolve. And you find that your organization’s needs don’t fit neatly inside the typical membership management...
You might have realized it’s time for new membership management software for your organization: Your staff can’t easily run reports. You don’t trust the data to help you make solid decisions. The interface is confusing and, let’s face it, kind of ugly. So you’re going...
Choosing the right membership management software – and using it optimally – is one of the most important things you can do to ensure the long-term success of your organization. So, if you’re in the market for new software, or just interested in what software is out...
Every time you open your membership management software, you cringe. You’ve resigned yourself to the fact that it doesn’t perform the way you expect. Some crafty workarounds help you get work done, but the extra hours you spend because of the software’s shortcomings –...
Where would your association be without member engagement? Active, engaged members renew their memberships and help to bring even more members into the fold. But getting members more involved isn’t always simple to achieve. It’s all too easy to get wrapped up in the...
Despite the title of this article, great associations don’t need to do everything in this article every single day. But the truth is, at the very least, they’re likely considering them regularly as part of their overall association management strategy. In our...
You probably know that your members have become accustomed to highly personalized online experiences like those from Amazon and Netflix. But, how do you keep pace with those expectations? You need to be able to track and manage relationships and interactions with all...
If you’re like most association professionals, engaging your members is a top concern. It’s especially challenging as so much of our world has moved to virtual communications. But there’s good news. An association industry study by Community Brands shows that member...
