Your association’s data isn’t just for data miners. The data you have stored in your AMS software—information you’ve gathered from members about their interests, their jobs, and their lives—can make a world of difference in how...
So you want to build a member community—a members-only space for your constituents to really discuss what keeps them up at night. You want your community to be well-known, serve as a member benefit, and provide a shared space where experts and...
Last week on a short road trip via Trappers Pies, Goulburn, and past the Big Merino, my Aptify colleagues and I found ourselves in Australia’s capital, Canberra.But our road trip wasn’t just about pies, roundabouts, or politics—the National...
Every organization could use a leg up when it comes to development help and project management. But it’s difficult to find someone who can simply start helping right away. We’ve seen many of our clients solve this dilemma when they opt...
The NFP conference season is getting into full swing this year and AusAE’s Conference & Exhibition (ACEACT16) is just around the corner. It’s easy to get overwhelmed by a large conference program like this. Luckily, I have taken a...
Big Data. This phrase has been lumped in with the marketing buzz-words of 2015. But don’t hastily overlook the big business implications of big data in your association.Our partner tableau released a white paper this year about the Top 8 Big Data...
AusAE’s Conference & Exhibition (ACE2016) is just around the corner and Aptify is thrilled to be sponsoring this great annual event.Being a veteran of ACE (it helps this is only its second year) and association conferences in general, I want to...
Does your association have a strategic plan when it comes to generating member and stakeholder engagement in 2016? If you haven’t thought about this already—having just created the first of many drafts of the Aptify Australasia Strategic Marketing Plan for...
