Aptify CEO Blog

Why isn’t anyone else doing this?

Amith Nagarajan — Mon, 08 Mar 2010 09:00:00 GMT

When evaluating a business opportunity it is important to remember to ask the question “Why isn’t anyone else doing this?” ...

Amith Nagarajan — Mon, 01 Mar 2010 12:25:40 GMT

I recently had the pleasure of speaking to a group of undergraduate and MBA business students at the International Career ...

Amith Nagarajan — Mon, 08 Feb 2010 12:01:54 GMT

I'm pleased to announce that I've been asked to keynote the International Career Conference at Cal Poly San Luis Obispo ...

Amith Nagarajan — Mon, 08 Feb 2010 11:54:57 GMT

I'm excited to be co-presenting with Don Dea, Co-Founder of Fusion Productions, this Friday. We will be speaking on this ...

Amith Nagarajan — Mon, 01 Feb 2010 19:12:51 GMT

Recently, I was asked a seemingly simple question – how to go about calculating member renewal rates? This question at ...

Amith Nagarajan — Tue, 22 Dec 2009 11:02:00 GMT

Happy Holidays from Aptify

Amith Nagarajan — Mon, 07 Dec 2009 11:40:00 GMT

Anyone who takes to the air frequently with commercial airlines is probably familiar with the benefits of having status in ...

Amith Nagarajan — Wed, 11 Nov 2009 01:12:00 GMT

A recent discussion within Aptify’s User Community on trial memberships sparked my interest in exploring this topic with a broader ...

Amith Nagarajan — Mon, 02 Nov 2009 09:00:00 GMT

In my experience, quite a few association executives have a difficult time describing how they would categorize their “best” members. ...

Amith Nagarajan — Wed, 28 Oct 2009 15:44:00 GMT

If a business application has inadequate security, it can wreak havoc on an organization. There have been plenty of discussions ...

Amith Nagarajan — Mon, 26 Oct 2009 15:15:00 GMT

I previously wrote about some of the theory behind using predictive analysis in a member-based organization. This post is intended ...

Amith Nagarajan — Thu, 22 Oct 2009 19:06:00 GMT

The Aptify 2009 Users Conference is now wrapped up and I'm pleased to write that this year's event was the ...

Amith Nagarajan — Mon, 28 Sep 2009 13:33:00 GMT

A few weeks ago, I wrote about the difficulties many organizations face when they attempt to strike a balance between ...

Amith Nagarajan — Thu, 17 Sep 2009 18:34:00 GMT

The Financial Times published a very interesting article today regarding the growing use of "predictive analysis" tools capable of detecting ...

Amith Nagarajan — Thu, 10 Sep 2009 22:22:00 GMT

Although the pace of software releases from Microsoft has slowed somewhat in recent years, it is still difficult for many ...